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Educational Resource Center
As an added feature of our website we have created this online resource center for your reading enjoyment. We have included a variety of articles on marketing, advertising, management, human resources and other business related topics.
Management	Customer Service
Company for Sale by Owner: Or Maybe Not	Teams: A Formula for Success
It's Lonely at the Top	How Do I Promote Teamwork
Franchisees Thrive with Open-Book Management	Building Rapport with Different Personalities
Cure the Sick-Meeting Ills	A Crash Course in Communication
How to Teach Your Employees to Understand Your Business	Montior Customer Service Success
Communication: Open-Book Management 101	Warning Signs of Bad Customer Service
The Future of Fun	Handle Complaints with Finesse
Midyear Planning Made Easy	Customer Retention Key to Business Success
Want to Be More Effective? Learn to Listen	Get Your Point Across without Being Rude
Do As I Say: Quick Tips for Masterful Communication	Setting and Measuring Service Standards
Business Insurance: A 12-Point Checklist	Talk Targets: Becoming a Magnet
The Art of Cash Management	Hire a Quality Customer Service Candidate
A Passion for Forecasting	Eight Keys to Creating a Customer Service Culture
The Art (Not Science) of Picking the Right Partner	The Return of Customer Loyalty
Should I Offer Equity In My New Corporation to a Partner?	Feed Back the Feedback
Marketing	Human Resources
What Is a Marketing Plan?	What Makes Gen-Xers Tick?
Reviewing Your Marketing Efforts	Dealing with Increasing Health Premiums
Eight Rules of Internet Marketing	Perks You Can Afford
E-Mail: Your E-Commerce Ally	Measuring Morale
Using Direct Mail to Reach Prospective and Current Customers	Automatic 401(k) Enrollment Could Work Against Some Employees
One-to-One Marketing on the Web	Buyer's Guide: Dental and Vision Insurance
The Five Secrets to Electrifying Opt-In E-Mail	Health Insurance Tips
Give Your Marketing Plan a Sure Shot at Success	Wellness Programs Can Save Companies Money
Checklist: Monitor Your Web Site's Performance	Six Steps to Better Health Care Options
Write a Marketing Analysis that Will Simply Dazzle	Helping Employees Cope
General Interest	Advertising & Media
How I Found the Balance That Leads to True Success	What to Look For in an Ad Agency
Intranet Starting to Deliver On Promise of Internet	Design and Copywriting for Effective Print Advertising
The 10 Driving Principles of the New Economy	Seven Rules for Legal Advertising
Will the Net Bounce Back?	How Can I Save Money on Radio Advertising?
Roger Cass, The Last Optimist	Six Rules of Media Etiquette
The Second Coming of the Internet	Meet the Press
Steve Ballmer's Big Moves	How to Select an Ad Agency
Information to Secure from a Franchisor	10 Questions to Ask Before Choosing an Ad Agency
Ten Common Mistakes of Prospective Franchisees
The Complete Franchise Business Plan